i Blog Money - Affiliate Blogging

Content to Make Money

Written by admin on July 25, 2008

Looking through the universe of affiliate marketing, you’ll notice that most sites fall into two categories. There are sites that simply have a list of links to other sites that sell products. You’ll notice that these sites come up often in the SERPs on Google, Yahoo, or MSN, but they don’t seem very useful since all they have is other links minus unique content.

The other kind of site is the kind that you want to wither build or own. It is a site that has all the same links that the others do, but it also has the unique content. Now, what does “unique content” mean? Unique content is simply an term that means original articles or information on a site that has not been duplicated or reused from site to site. Why do sites that use unique content work better than those that don’t? It’s a no brainer, the SERPs are beginning to penalize sites with duplicate content and sites with unique content rank faster and better than those without.

If you click on a site, say, a site about growing roses, which would you rather find? A list of links that you have no idea if they are quality links or if they even link to a reputable company? Or an informative, well-written article or blog post about growing roses that has a link at the bottom for a company site or profile, while you still don’t know if they are trustworthy or not, the person who wrote this content thinks so and they sure sound like they know what they are talking about.

Which one do you think does better sales every month? Exactly. The site that uses unique articles.

This is the number one reason why you should be knowledgeable about the products you wish to sell or hire someone who is to generate your unique content. It will be a million times easier to write content that sounds like it was written by an expert if you know your way around your product. If a surfer stumbles upon your site, finds your articles well-written, informative and fun and then sees a link to buy a product related to the article, your chances of making money off of that customer go up 10 times.

The big secret to affiliate marketing isn’t a magic formula or miracle catchphrase. It’s well-written unique content.

There are even companies out there that will write content for you, for a small fee, such as Micah 7 and others. It may seem like a silly thing to invest in on the surface, but once you see the hard numbers that show how much better affiliate sites do with unique content then without, you’ll be on board in no time flat.